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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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01923_Field_OMPA T21.txt
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1996-04-10
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whole new kind of fusion of academe and media.
This is what I have been saying right from the
start, that there is too big a gap in America
between the world of scholarship and the world of
mass media in which the people live, in which
everything gets done. Everything is done through
media in America. I feel that it’s a function of the
intellectual in America to close that gap. I feel that
Susan Sontag started to do it, and then pulled
back and became very snobbish and began chasing
all kinds of French intellectuals, foreign
intellectuals, any man with a foreign name became
more interesting to her than our own mass media.
For me, Marshall McLuhan’s experience, and I think